We process technical usage information when you visit or use our Sites. The data we collect may include device and network activity information, such as your device type, IP address, device or user identifiers, operating system, internet service provider, the date and time of your website use, information about the links, emails or features or content you interact with, and other log information. We also may receive error-reporting information in the event of a technical error, including the device or software type and version, the time the error occurred, the feature being used, the state of the device or software when the error occurred, and any communications or content provided at the time the error occurred, your online preferences, selections and interests collected by way of technical usage information. We also determine Site traffic sources to understand how users arrive at the Site.

For Sites where you create an account (for example to access pharmacy ordering), in order to manage your account we may collect information which identifies you, including your contact details and an account username and password, and details of the business or organisation linked to the account.

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a Site. We use cookies on the Sites to collect information about you and store your online preferences. Cookies are then sent back to the Site when you return to it: this is useful because it allows the Site to recognise your device. To find out more about cookies please visit www.allaboutcookies.org.

We also use other forms of tracking technology (such as web beacons, pixels and, in apps, software development kits, usually referred to as “SDK”s) which serve a similar purpose to cookies. When we talk about cookies in this Notice, this term includes these similar technologies.

We use YouTube API services to display videos on our Sites. This third-party service has separate and independent privacy notices and/or Terms of Service:

• YouTube API Services Terms of Service (https://www.youtube.com/t/terms)

Your use of a Site may result in some cookies being stored that are not controlled by us. This may occur when the part of the Site you are visiting makes use of a third-party analytics or marketing automation/management tool or includes content displayed from a third-party website, for example, LinkedIn or Facebook or Google Analytics, see Google Privacy Policy (https://policies.google.com/privacy)

You should review the privacy and cookie policies of these services to find out how these third parties use cookies and whether your cookie data will be transferred to a third country.

We use cookies and other forms of tracking technology to allow us to manage, operate and improve our Sites, communication and business, which includes keeping them up to date and relevant, to develop our business and to inform our marketing strategy. This includes customer research and benchmarking, determining the effectiveness of and optimizing our content and advertising, enhancing their relevance to various audiences, analysing our offerings and facilitating their functionality.

We use web beacons to give us an indication of the usefulness of the emails we send to you such as whether an email was opened, clicked on or sent to spam, time stamps of the above actions, and what device was used. We may combine this information with your contact information personal identifier to personalise our messaging to you through our sales reps, emails, mobile or web channels and evaluate the quality of our messaging to you, customer research and benchmarking. If you would like to avoid web beacons all together in your emails, you may refer to your settings in your email reader program and disable the functionality that enables remote images to load and by refraining from clicking on links or refer to the relevant consent in our cookie management platform.

Below you can find more information about the cookies we use and the purposes for which we use them:

Strictly Necessary Cookies

These cookies are necessary for the Site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the Site will not then work.

Functional Cookies

These cookies enable the Site to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. These can then be used to provide you with an experience more appropriate to your selections and to make your visits to the Site more tailored. The information these cookies collect may be non-directly identifiable. If you do not allow these cookies then some or all of these services may not function properly.

Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Site. We use these cookies to help us understand how users arrive at the Site, browse or use the Site and highlight areas where we can improve such as navigation, user experience and marketing campaigns. They help us to know which pages are the most and least popular and see how visitors move around the Site. Where these are used in emails, we use them to understand whether an email was opened, clicked on or sent to spam, time stamps of the above actions, and what device was used. This helps us to understand your level of interest and engagement with the information we send to you. The data collected can be combined with other data we collect to improve how the Site works and the quality and relevance of the information we sent to email recipients. For example, we use Google Analytics to better understand how users use the Site. If you do not want Google Analytics to be used in your browser, you can install this Google add-on: https://tools.google.com/dlpage/gaoptout?hl=en_GB.

All information these cookies collect is aggregated and therefore may be non-directly identifiable. If you do not allow these cookies we will not know when you have visited our Site and will not be able to monitor its performance.

Targeting Cookies

These cookies are used to deliver adverts more relevant to you and your interests, on our Site or other websites. These cookies may be set through our Site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They are also used to limit the number of times you see an advert, as well as help measure the effectiveness of the advertising campaigns. They are usually placed by advertising networks with our permission. They remember that you have visited the Site, and this information is shared with other organizations such as advertisers. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Social Media Cookies

These cookies are used when you share information using a social media sharing button or "like" button on our Sites, or when you engage with our content on or through a social site such as LinkedIn or Twitter. These cookies collect information about your social media interaction with the Site, such as whether you have an account with the social media site and whether you are logged into it when you interact with content on the Site. This information may be linked to targeting/advertising activities. 

The legitimate basis for using cookies is your consent which is given when you click “yes” or “OK” to a cookie banner or pop-up on a Site.

Where applicable, we may rely on the communications exemption where the sole purpose is to identify communication endpoint, or to allow data items to be exchanged in their intended order. We may also rely on the “strictly necessary” exemption.

You may access and change your cookie preferences at any time by accessing the Cookie Settings link in the footer of this Site, and in case of email tracking you may refer to your settings in your email reader program. 

For technical support when accessing our Sites, we will keep your personal data for up to 4 years.

Teva websites use different cookies, so the maximum expiry periods might differ but generally they expire within 24 months. You can check the cookie expiration date in the Cookie Preference Centre by accessing the Cookie settings link in the footer of this Site.